Sample Work

Creative Briefs

New Icon Creation- This creative brief describes the key requirements for the creation of new icons. These icons would supplement the existing marketing icon library.
Flash Video Creative Brief- This creative brief describes the key requirements for the creation of a flash video. The video’s goal was to demonstrate the business value of the product suite.

Data Sheets

SAP Knowledge Pack- Data sheet for one offering in a product line.
Siebel Knowledge Pack- Data sheet for one offering in a product line.
Salesforce Knowledge Pack - Data sheet for one offering in a product line.

Flash Demos

Flash Video for Vindicia Solution- This flash video illustrates the value of a solution and introduces the product capabilities. It was created in collaboration with the design firm Bluewave Communications.
Flash Video of Business Value Scenario- This flash video illustrates the business value of the product suite. It was created in collaboration with the design firm Marketing Foresight.

Demos

Illustrative Use of a Product- This annotated clip shows how the product is used to mine services from salesforce.com.
Screen Capture of Demo Walkthrough- This demonstration illustrates a business solution supported by the product. It was captured live and used for off-line demonstrations.

Tutorials

Getting Started Tutorial #1- This first tutorial in a set helps new users learn to use the product. This tutorial was a collaboration with InSite Web Services.
Getting Started Tutorial #2- The second tutorial in a set was a collaboration with InSite Web Services.
Getting Started Tutorial #3- This third tutorial in a set was a collaboration with InSite Web Services.
Getting Started Tutorial #4- This fourth tutorial in a set was a collaboration with InSite Web Services.

Technical Papers

Introduction to Product Platform for Technical Audience- This technical overview introduces a product platform and its use to a technical audience. This paper was a collaboration with analyst Steve Garone.

Sales Tools

Template for Calculation of Return on Investment versus Alternatives- This template was created so that a customer or sales representative could input values to calculate ROI. It was implemented in Excel.
Cheat Sheet for the Sales Process- This cheat sheet helped the sales representatives understand and follow the corporate sales process. This process was supported by a customized Customer Relationship Management system.

Presentations

Above All Software Sales Presentation- This is a sample of a customized sales presentation built from a larger library of PowerPoint slides. It contains animations that are not present in this format. It was built in collaboration with Stone Communications.